How can you join the fight for water care?

Since 1993, World Water Day is held annually on March 22nd. It all began as a recommendation that was given at the 1992 United Nations Conference on Environment and Development (UNCED) in Rio de Janeiro. Its aim is to focus attention on the importance of freshwater and advocating for the sustainable management of freshwater resources.

Each year, corresponding to a current or future challenge, a new theme is set for World Water Day. In 2018, they decided to explore nature-based solutions to the water challenges we face in the 21st century with its “Nature for Water” theme.

Environmental damage, climate change and an increasing population with changing lifestyles has driving the water-related crises we see around the world. According to 844 Million people live without access to safe water! For that reason, we would like to teach you about the importance of knowing the real cost of what we eat, drink and consume.

The first step to change the world is to be conscious of the effect that industries like food and fashion have on this issue. Water is crucial in the food industry for production, agriculture and cattle raising. Actually, many farms and businesses are taking the organic path since they know the negative effects of pouring pesticides into lakes, rivers, and reservoirs, which are pretty damaging for the environment and human beings who work at those farms, or that, for any reason, are in contact with the contaminated water.

A big part of the fashion industry is based on fast fashion. That means that it focuses on speed and low costs in order to deliver frequent new collections. Mostly, they are inspired by catwalk looks or celebrity styles. Many people do not know its negative environmental impact, so they continue buying without being aware of the real cost: the water pollution, the use of toxic chemicals and increasing levels of textile waste.  

A Global Fashion Agenda 2017 report revealed that, in 2015 alone, the fashion industry consumed 79 billion cubic meters of water, which is expected to increase by 50% by 2030. It is also known that third world communities have to deal with chemical- and pesticide-infused water created by the dried-up lake bed, which blew into nearby villages and caused cancer and lung disease.

Those industries are directly related to our lives, so it is our job to make them understand that we want to live in a safe environment. We are their target and they listen to us! In fact, all industries base their production on our consuming patterns.

Some Uriji members are aware of those problems. That is why they have already started dreaming about helping the world thought water sanitation and hygiene solutions to save lives in Venezuela. To make that happen @lexandraloaiza introduced WATERisLIFE org to our community. That Org. is dedicated to making a dramatic impact and saving lives all over the world by utilizing an integrated program to transform entire villages.

If you also want to live in a safe environment, be aware and take actions. There are many organizations that are working for a change, join them and use this tool to make many more users work with you!


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